CHAPTER TWO LITERATURE REVIEW 2.0 Introduction This chapter presents related literature and it is presented in themes according to the research objectives. 2.1 Factors influencing the demand of inputs Market size, growth rate and overall profitability are three economic indicators that can be used to evaluate the soft drink industry....
Research proposal
FACTORS AFFECTING THE DEMAND FOR INPUTS OF SOFT DRINKS INDUSTRIES: A CASE STUDY OF CENTURY BOTTLING CO. LTD ABSTRACT The study was carried out at century bottling company with the purpose of determining the factors affecting the demand for inputs of soft drinks industries. The specific objectives included: to determine...
Research consultancy
CHAPTER THREE RESEARCH METHODOLOGY 3.0 Introduction This chapter outlines the methodology adopted for the study. It presents the research design, study area, population, sample size, sampling techniques, data collection instruments, procedures for data collection, ethical considerations, and methods of data analysis. 3.1 Research Design The study employed a descriptive research...
